Search Engine Optimization in Billings, Montana
Search Engine Optimization (SEO)
Did you know most users only look at the first few results for any given Google search? If you're like us, you use Google the same way. Most people won't go to page 5, let alone the second page of Google search results.
If your website isn't on the first page of search results, how can you expect customers to find it? You can't. To be competitive, you need your website to rank highly in Google's search results algorithm. Otherwise, you're going to be losing a lot of traffic to the competition.
How do you get to the top? Google's algorithms are constantly changing, but there is still a science and methodology to good SEO. Search engines' goal is to return the most relevant information to users. To get to the top, your website needs to be setup correctly.
Google will actually penalize you for not having a good website. For example, if you have duplicate content, your website is not mobile friendly, you're not serving pages over SSL, or your content is not organized with proper tags for their algorithms to understand, Google will rank your website lower compared to others.
Not only that, your search results ranking isn't even solely dependent upon your website. Your ranking is determined in part by the number of other websites that link to your website, and the quality of those websites.
Even if you have a perfect website with great content and backlinks, that may not be enough. You still need to regularly update your website, otherwise Google will think that you have abandoned it—thereby penalizing it as a likely low-quality result.
With all that in mind, it's no surprise that there's an entire industry built around Search Engine Optimization, and it's ever-changing. Fortunately, Yellowstone Digital Media is here to provide high quality SEO services in Billings, Montana. With our help, we can get your business onto the first page of Google's search results.
Local SEO in Billings
Local SEO is about optimizing your website for local results. Part of SEO is identifying your strengths compared to your competitors and identifying which keywords you should target for the best results.
Competing nationally or even globally for keywords doesn't make sense for a Montana small business. Local SEO is focused to your geographic area, which gives you a competitive advantage and focuses on your target audience.
For small businesses in Billings and the south-central Montana area, Yellowstone Digital Media is a great partner in crafting and implementing local SEO strategy. We can build an SEO campaign that will get your business onto the first page of Google's search results.
Search Engine Optimization in Billings, Montana doesn't have to be hard. Contact us today to see how affordable it can be to boost your ranking on Google and help more customers find your business.